Owned and run by Deborah Grugnaletti, a talented craft artist with Asperger syndrome, Tesori di Craft Room sells handmade items bursting with personality and colour.
Deborah also specialises in Wiccan artefacts all made with herbs and natural materials from her beautiful garden.
Deborah reached out to us as she was struggling with actioning and conveying her creative ideas effectively. She had a lot of ideas for projects that involved working with schools, children and events, but couldn’t think how to make them into a reality.
Deborah also struggled with organisation and task management. She found that she would often abandon projects when another idea popped into her head.
With Deborah’s needs and challenges in mind, it was clear to us that she needed an expertly crafted business strategy to help her organise her time and take proactive steps towards achieving her goals. We put together a strategy that outlined exactly what Deborah needed to do to keep on track. We worked closely to develop her strengths and skills, alongside identifying opportunities for her to start running local seasonal craft fairs. We also advised Deborah on optimising her product range by helping her identify which collections to keep and which ones to set aside.
We continue to work with Deborah to plan her time. We make sure that her plans create space for necessary breaks to compensate for the sensory overload that busy environments bring for people with Asperger syndrome.
Since working with Underwing, Deborah has gone on to exceed her goals. She is now her city’s go-to person for seasonal fairs, spreading joy to the locals through her creations. As a result of this success, Deborah was contacted by local schools to start working with children. She has now been to multiple schools and play centres, teaching children about upcycling and crafting from upcycled materials.
Deborah’s success is not only reflected through her business – she has come on leaps and bounds with her personal development. Deborah has become more organised and productive, without being over-stimulated by the work she takes on. She is now very competent at planning and managing the events she runs, gaining more confidence from each one.